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Cosmetics Company Alleyoop Is a Certified B Corp.

Since its founding in 2019, the company has maintained the key values that led to the certification.

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By: TOM BRANNA

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Beauty brand Alleyoop has earned Certified B Corp status. According to company executives, Alleyoop has maintained the key values that led to the certification since its inception in 2019 including: • Multi-purpose products that do more than one things, resulting in less packaging, materials, overall waste; • Leveraging responsibly sourced, lab grown ingredients, upcycled and waterless formulas and packaging that includes post-consumer recyclable plastic, refillable components and biodegrad...

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